Thursday, September 19, 2013

The Evolution of Technology

     Within the last decades our market has been flooded with technology that is constantly being replaced by its new superior.  For many this is what technology is all about, but for others it creates a question of what this rapid evolution of science is doing to us.  Is it only about being up to date, or has the unpredictable evolution created a breed of consumers that buy only for the sake of the next new thing?  In this context, science is what is increasingly pushing out new phones, mp3s, laptops, and cameras, whether it is the science that makes these devices smaller, or what gives them their faster processing speeds.  To do science, is to create these pieces of technology, or design them, and those that do these jobs are the creators, large companies like Samsung, Apple, Toshiba, and Dell.  The only elements that would be missing from this technological expansion would be the advancements or upgrades that still have not come out on the market.

 A truth that is assumed in this constantly changing market is that the consumer will buy almost anything if it is the “next biggest” thing.  This assumption by the large companies creates instances where they try to sell the same technology that they had already put on the market.  It creates a good payday for the company but puts the consumer in a difficult position as they try to be informed and smart about their purchasing.
            The major issue that I find with this evolution is what it does to consumers, and how companies play off of it, breeding horror shows like Black Friday.  While it may be up to the consumer to partake in these events, companies make it hard to avoid that feeling of wanting to replace your old-tech with their bombardment of commercials, flyers, and other consumers.
Fourth one pager, and my phone is up there.  I actually got asked once if a person could see it.  I feel like my phone is now a museum piece, should I be proud of that, or should I take that as a sign?

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